
Branding a digital agency.
A bold new identity for SOUP AGENCY, one of Sheffield's most respected digital marketing agencies.

Amanda Perry, founder of SOUPAGENCY, the Sheffield-based digital marketing agency, approached LULACREATES to give the agency brand an injection of new life. With the digital marketing landscape shifting significantly, the team felt the previous identity was no longer aligning with the future vision and direction for the brand.
Working closely with Amanda, LULACREATES redefined the brand identity for a digital agency that needed to communicate premium, on-the-pulse expertise without looking like every other agency in the space. The challenge was creating something confident and distinctive, a brand identity design for an agency that had serious ambitions and the credentials to back them up.
What we delivered was a bold, graphic identity built around strong typography and a confident colour palette. Purposeful, direct and unmistakably agency. A brand that finally reflected the quality of the work behind it.
Shortly after the rebrand, Amanda sold the agency, a significant milestone and a testament to the strength of the business she had built.
If you're a founder or agency owner looking for brand identity design that positions you where you want to go, not just where you've been, drop us an email or book a call
Project deliverables: Brand identity design | Packaging design | Social media concepts





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Services
Brand and brand refresh design
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Marketing asset design
Design retainers
And more.
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the other stuff
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Location: Leamington Spa. UK
Working for: Clients UK wide & globally
LULACREATES LTD
Company no: 15823282