Nat Lue, founder of Baggage Reclaim, speaker and relationships expert is a long-term and much-adored client of Lulacreates. And this is the latest Nat x LULACREATES™ collaboration, her e-book 'How to say no: The Scripts", a version of her popular say-no-scripts edited to include content that would help people-pleasers say no through the shitshow that was 2020/2021.
Nat is as design-obsessed as I am so her projects are often trend-led, with colour or pattern dominating the final results. A long-term designer/author relationship & aligned love of aesthetics makes this kind of project one of LULACREATES™ dreams. I've included below the concepts that were presented as options to Nat so you can see how we got to the lush results we did.
The brief was to create an e-book cover concept in line with Nat's existing brand that could be used to promote Nat's e-book on website and via all marketing channels.
Project scope:
Design for online
Book cover design
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